fix: implement real conversion rate in sales analytics views

Author: ayesha1145

web/views.py

@@ -4312,8 +4312,11 @@ def sales_analytics(request):
     total_revenue = orders.aggregate(total=Sum("total_price"))["total"] or 0
     total_orders = orders.count()
 
-    # Placeholder conversion rate (to be implemented properly later)
-    conversion_rate = 0.00  # Temporary placeholder
+    # Calculate conversion rate: completed orders / storefront page visits * 100
+    total_visits = WebRequest.objects.filter(
+        path__icontains=f"/storefront/{storefront.store_slug}/"
+    ).aggregate(total=Sum("count"))["total"] or 0
+    conversion_rate = round((total_orders / total_visits * 100), 2) if total_visits > 0 else 0.00
 
     # Best selling products
     best_selling_products = (
@@ -4347,9 +4350,11 @@ def sales_data(request):
     # Calculate total orders
     total_orders = orders.count()
 
-    # Calculate conversion rate (orders / visits * 100)
-    total_visits = WebRequest.objects.filter(path__contains="ref=").count()  # Adjust based on visit tracking
-    conversion_rate = (total_orders / total_visits * 100) if total_visits > 0 else 0.00
+    # Calculate conversion rate: completed/shipped orders / storefront page visits * 100
+    total_visits = WebRequest.objects.filter(
+        path__icontains=f"/storefront/{storefront.store_slug}/"
+    ).aggregate(total=Sum("count"))["total"] or 0
+    conversion_rate = round((total_orders / total_visits * 100), 2) if total_visits > 0 else 0.00
 
     # Get best-selling products
     best_selling_products = (